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Uncommon Apple Computer promotional t-shirt and snapback cap for the 1996 action film Mission: Impossible: a black t-shirt, no tag (likely large), features the Apple ‘rainbow’ logo above the text, “Expect the Impossible,” the back features a “Print Match Scan” for Ethan Hunt with Apple logo, and the left sleeve bears additional Mission Impossible designs; and black cap with movie logo on the crown and the back featuring an embroidered Apple ‘rainbow’ logo. In overall fine condition.
Apple Computer had a $15 million promotion linked to Mission: Impossible that included a game, print ads, a television spot, dealer and in-theater promos, and on-screen placement of Apple personal computers; it was an attempt on Apple's part to improve their image after posting a $740 million loss in its fiscal second quarter.
From the collection of Larry R Gordon
