The 30 Minute Rule begins August 20 at 7:00 PM EDT. An Initial Bid Must Be Placed By August 20 at 6:00 PM EDT To Participate After 6:00 PM EDT
Collection of 47 Apple Computer VHS videotape cassettes dating from 1984 to 1992, documenting the company's advertising campaigns, product introductions, dealer and employee training programs, educational initiatives, customer presentations, and corporate communications during the Apple II, Macintosh, and John Sculley eras. Highlights include:
- Macintosh 10 TV Spots from 1984
- Apple Computer by John Sculley: 'Making of Macintosh,' 'Selling of Macintosh,' and 'Making of 1984 Macintosh'
- John Sculley, 'Statement of Direction' (1985)
- 'Leading the Way,' '1984,' 'Spirit of Macintosh,' and 'Advertising'
- 'The Macintosh Story'
- 'The Shocking Truth' (with an introduction by Steve Wozniak)
- Apple Desktop Presentations (1987 Seybold Conference)
- Desktopics: Desktop Publishing Reference Library (2), featuring John Sculley and Macintosh developers
- Knowledge Navigator / AppleTalk Network System for Education / System Project 2000 / Writing Center (2)
- Macintosh in Engineering
- Macintosh II: 'The Solution'
- Macintosh MIDI and Music: 'The Open Door'
- In Business with Macintosh (1990)
- Large Business Solutions (1991)
- Information Management Conference (1990) (2)
- Apple Talent Show
- Apple 1989 Award Presentation
- Apple Certification Training: 'Telling Not Selling' (1984)
- Holiday Selling Season (1987)
- Apple Presents the Personal Computer: The Apple IIc and IIe
Also included are numerous additional sales-training programs, dealer-support presentations, desktop publishing seminars, educational-computing materials, software demonstrations, customer case studies, service-training videos, and product-marketing presentations. In overall fine condition, with some wear to cases.
