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Lot #5041
Apple Macintosh 'Picasso' Dealer Sign

This lot has closed

Estimate: $1000+
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Scarce and sought-after Macintosh dealer's sign, featuring a 10″ x 10″ etched glass panel with the iconic Macintosh 'Picasso' logo, set upon a 13″ x 3″ x 2″ base, the bottom of which bears an affixed “JM Enterprises” label. In very good to fine condition, with light toning and marks to the beige base, and a small chip to the front left corner of the sign, which, when placed into the base, is imperceptible. Released during the rollout of the Macintosh in 1984, these signs were given out to dealers, developers, and key personnel, and as promo items—it has been estimated that approximately 2,500 of these lighted displays were produced.

Auction Info

  • Auction Title: Apple, Jobs, and Computer Hardware
  • Dates: #673 - Ended August 24, 2023